into Business Value
Big Data originated new technologies and approaches for gathering, managing and processing large amounts of data in different formats, shapes and sizes. Data is the currency of the future is a statement that you hear everywhere these days. It
s not easy to know how to take advantage of this currency, but you also dont need to be a scientist or explorer to get there. The goal of data science is to turn the data that is generated every second by your customers, employees, partners and systems into knowledge and value for your organization. The outcome of this process can be highly business relevant and have impact on your customer`s experience, your company financials, your ideal got-to-market strategy, business model and, as a result, your market position against your competitors.
The practical implementation of use cases for data science approaches is at the beginning of the beginning and far away from reaching its full potential. But it is already possible to gain practical value and insights for almost every industry and type of business. Some exemplary uses cases are: