With the conception and the implementation of a new, digital and innovative platform mimacom creates an environment that automates and integrates the clients´ processes (e-commerce, self-service, after-sales services) during the whole customer journey. The integration of several backend systems including SAP R/3 and CRM is also a promising enabler for an extension with IoT.
The manufacturing sector is constantly challenged by a changing market environment towards automatization, digitalization and data analytics resulting in a need of digital platforms including e-commerce solutions and concepts of customer engagement to provide an end-to-end cover of the customer journey.
With the aim to improve process methodologies and to remain world market leader within services, customer lifecycle management and support, our customer needed a solution to replace the legacy e-commerce system by a digital platform covering functions like self-service, spare parts management (including e-commerce and after-sales) and client interaction by means of project rooms.
Within only one year, mimacom provided a new digital platform based on Liferay DXP which is integrated in the clients´ peripheral systems to optimize the end-to-end customer lifecycle:
Industry: Manufacturing
Team: 20 members including Project Manager, Frontend Architects, Backend Architects, Digital Consultants, Requirements Engineers, Scrum Master, Business Analysts, SAP Architects, Software Engineer and other Specialists
Users: > 600 globally
Development Period: 2017 – ongoing
Products / Technologies:
By fulfilling customers' wishes and needs, the implementation of a digital platform leads to a higher customer satisfaction on the one hand and, on the other hand to a basis for new business models as well as an IoT driver. Furthermore, the customer can expand its market leadership from products also to digital platforms.
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